The Importance of Delivery Timelines in the E-Commerce Industry

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The Present State of E-Commerce

With the advent of advanced technology, a young generation that prefers shopping on the internet and million-dollar companies investing in online infrastructure, there is no denying that e-commerce is a booming industry.

Due to the Coronavirus pandemic and the inability to purchase products physically, e-commerce is at its peak. It is projected that by 2021, the e-commerce industry will surpass $4 trillion.

Without a doubt, the scale of e-commerce is growing exponentially and thus, its dependence on operations such as manufacturing, stock availability and supply chain logistics is vital.

The Dependence of E-Commerce on Efficient Delivery Timelines

Customers make numerous micro-decision before adding an item to the cart, one of them being the delivery date. In fact, more than 70% of consumers reported that delivery was the most important aspect of the overall shopping experience.  Below are a few advantages of timely deliveries for e-commerce companies.

Reduced shopping cart abandonment

Online shoppers take various factors into account before making a purchase. Online shoppers compare products and may select the one with the fastest delivery.It is reported that 40% of online shoppers deter from making a purchase when deliveries take more than two days.

That accounts for almost half of potential customers lost due to late deliveries.The primary purpose of e-commerce is to save customers’ time and energy compared to purchasing products physically from stores. Deliveries that take a week can strip the convenience factor and deter customers from purchasing online.

Better brand image

The time between customers ordering a product until the product is delivered to their doorstep is special as it is filled with excitement. Companies with on-time deliveries have a better brand image since customers feel that the companies value their joy.

However, the longer the time is, the excitement dies, which can result in canceled orders. It is reported that after one poor delivery, 84% of online shoppers will not purchase from the same retailer again. This can create a poor brand image despite having excellent products.

Increased sales

When customers see that your products can be delivered early, it can create rapport and thus referrals to family and friends. At the same time, it can give you a competitive edge against other retailers who have slow deliveries. All in all, efficient delivery timelines can increase sales and thus profits.

Get Reliable Delivery Logistics with JRN Express

The promise of early deliveries can be tough to fulfill, and therefore a reliable delivery service is essential. With JRN Express, you can deliver your products with box truck shipping or medical shipping across the United States nationwide with real-time tracking.

With our experience, we have dedicated routes that ensure that deliveries are made on time.Get in touch now to ease your logistics process.

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